Amber Herbal Tea
Amber is a herbal tea startup whose main focus is on healthy living for all ages.
The antioxidants and vitamins found in herbal teas are great for helping fight disease
and infections, protect against oxidative stress, and lower the risk of chronic disease.
Amber, a local startup, reached out to me to design their complete brand
identity & packaging design. The idea behind Amber started as a
simple conversation between three friends who love leading a healthy lifestyle.
The package design renewal of the Amver herbal tea bag line, which I collaborated
with, was to preserve the brand's legacy while evolving it to fit the context of the times.
It is a work that captures the quality of the teas and delicate details in a gentle evolution
that matches the language of the target. All of their products consider the tastes
and interests of the healthy and young: organic, raw, 100% plant-based, and Non-GMO.